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AI film production

Bring your business
to life through film.

Introduce a product, tell your brand story or explain a service. We turn product photographs, existing websites and brand materials into films for your website, social media, advertising and sales—from planning through generation, editing and finishing.

Discuss film for your business

You don’t need film expertise or a finished brief. Start with what you want to communicate and the materials you already have.

Generative film expression study / silent

Keep what makes your brand yours.

A film should do more than catch the eye. It should make the product and its value clear, while respecting the brand’s character and the accuracy of its information.

A feel that fits the brand.

Design light, composition and movement, then select the right shots to reduce artifacts and serve the intended world.

Make the message easy to follow.

Clarify product features, situations of use and how a service works. Shape the content and sequence around the people watching.

Finish every detail.

Manage products, logos and type through supplied assets and editing. Finish with considered colour and sound.

From image storyboard to finished film.

The 14-shot image storyboard fixed before animation, and the 30-second film finished from it.

Storyboard: A single dropStoryboard: Ripples of lightStoryboard: Light across the faceStoryboard: A drop on the fingertipStoryboard: Title cardStoryboard: Smoothed over the cheekStoryboard: From behind the fabricStoryboard: Light on the profileStoryboard: The bottle from aboveStoryboard: Walking, then turningStoryboard: A turnStoryboard: Closing in on the labelStoryboard: Product and logoStoryboard: Extreme close-up
STORYBOARD / The 14 shots fixed before animation, shown in the order of the finished film

CASE / VC DROP

  1. 01 / STORYBOARD

    Fix the finished look of all 14 shots first.

  2. 02 / ANIMATION

    Animate shot by shot, choosing from 130+ takes.

  3. 03 / FINISHING

    Re-order to the music and add a title card.

Where it went wrong and how we fixed it: see the case below →

FINISHED / 30 seconds (fictional product)

Film for the moments that matter to your business.

We combine generative AI, live action and editing to suit the purpose. These are expression and production-method studies. Unproduced films are shown as placeholders.

Turn a product photograph into desire.

For product launches, online product pages and in-store introductions. Use photographs or packaging for food, drinks, beauty, supplements and everyday products to show their features and how they fit into daily life.

Steamed-bun still image used for the food short
SOURCE / Starting still image
MOTION / From the still to a vertical short with rising steam

Treat shape, logos and packaging separately from effects such as steam and light. Use supplied assets and editing where accuracy is essential.

A finished edit built from product images.

A product introduction film for overseas retail, using manufacturer product images. It demonstrates presentation, sequencing and copy through editing—not an entirely AI-generated film.

Product introduction / editing example

Show what your business stands for and offers.

For company and shop introductions, service explainers, sales conversations and exhibitions. Connect photographs and brand language to show what the business does, who it serves and the value it offers.

PLANNED / NOT YET PRODUCED 16:9
A new brand story from photographs and words (planned)
Still from the live-action film Meguru
Live-action reference: Meguru / A reference for story and editing, not an AI-generated film. YouTube ↗

Make a short moment count.

For social product introductions, campaign announcements and online ads. Plan the message, duration and aspect ratio around your audience and placement, including 15–30-second films and vertical or square formats.

The sample is a short expression study showing the move from a sketch to an advertising visual.

From sketch to advertising visual / expression study

Start with your business, not a finished brief.

Clarify what you need to communicate.

Introduce a product or explain a service. Start with the people you want to reach and the value you want them to understand.

Start with the materials you have.

Product photographs, a website or a brochure: review what can be used and what else is needed.

Plan for where the film will be used.

Shape duration, aspect ratio and messaging for websites, social media, ads, retail and sales.

Understand the business before making the film.

A branding perspective helps clarify the product or service and the message behind it. You do not need to know how to make a film: we work through the structure and production approach with you.

Direct, choose, fix.

AI will produce something plausible for almost any request, but it will not move as you intend. We set the camera and lens first, direct, choose from what comes back and fix every drift. Only that loop produces a usable film.

CASE / VC DROP (a fictional serum brand)

  • 300+stills generated
  • 130+video takes
  • 4storyboard rebuilds
  • 14shots kept
Grid of stills and video frames generated for VC DROP; only the 14 kept shots are bright
The 14 bright frames made the final film. Everything else was rejected.

The craft of fixing decides the quality of the film.

Generated footage always has parts that cannot be used as they are. The difficulty is that the wrong fix never works, however many times you retry. Some problems are fixed with words, some only by changing the method, and some only by going back to the first frame. Knowing what to fix, and how, is our job.

The brand name changes
The brand name changesStraight out of generation, the brand read "HALNICO". → Type is never left to generation; it comes from the correct files.
The logo spills off the label
The logo spills off the labelThe logo ignored the curve of the bottle and ran off the label. → Measure the proportions and refit it to the curve.
The face turns into someone else
The face turns into someone elseLeft: the cast face. Right: what was generated. → Fix a face reference and check every shot.
A drop turns into syrup
A drop turns into syrupThe drop stretched into a string and looked heavy. → Change the method and redo it until it falls like water.

So we decide before we generate

  1. 01 / CORE LINEOne drop becomes light.

    Start with one line that guides every decision in the film.

  2. 02 / CASTFour-angle sheet fixing the face and hair of the fictional character Rin

    Fix the face and hair from four angles so she stays the same person in every shot.

  3. 03 / IMAGE STORYBOARDImage storyboard of all 14 shots at their finished look

    See all 14 shots at their finished look before any of them is animated.

04 / PREVIS

Camera, lens and framing are not left to the AI.

We use our own pre-production tool to set the subject position, camera movement and lens first. Text alone does not make the AI move as intended, so this plan is given as the reference and every drift is corrected, one by one.

Left: previs (position, camera move, lens) / Right: finished shot

The product, brand and person shown are fictional.

Show a world before it can be filmed.

From one 3D composition to animation and live-action looks. A technical demonstration for exploring a new service or space while it is still being planned.

Shared 3D previs composition
01 / 3D PREVIS
02 / Animation-look study
03 / Live-action-look study
01

Agree on the message first.

Agree the purpose, audience, placement and story to give creative decisions a shared basis.

02

Share the shot before generating it.

Where useful, use 3D to discuss composition, camera and placement. Prototype difficult shots and consider editing or live action as part of the solution.

Start frame / composition
Start frame / composition
End frame / composition
End frame / composition
Generated film / technical demonstration
03

Control logos, type and colour in finishing.

Place supplied logos and typeset text in the edit. Choose an appropriate production method where product accuracy is essential.

Start small, with one film.

You do not need to commit to a large production at the outset. Explore how a product or service could be presented through a short pilot, with direction, editing and finishing, an explanation of creative choices, and an estimate and approach for full production.

  1. DAY 01

    Share purpose, assets and use

  2. DAY 02–03

    Plan structure and shots

  3. DAY 04–06

    Generate and select material

  4. DAY 07–08

    Edit and finish colour, sound and type

  5. DAY 09–10

    Share the film, rationale and production proposal

This is an illustrative 10-business-day schedule, not a guaranteed turnaround. Scope, duration, fees and revisions are agreed before work starts.

Discuss a pilot

Prototype. Produce. Develop.

Try a direction

Explore how to present a product or explain a service through a short film.

Tell it in 15–30 seconds

For product and service introductions or social ads, from planning to finishing.

Tell your brand story

Bring a company or shop’s character into a story and film, with live action where appropriate.

Keep your brand in motion

Ongoing films for social media and campaigns. Volume and workflow are agreed individually.

Fees and timing are quoted individually, based on duration, assets, intended use, revisions and deliverables.

From existing assets to a usable film.

  1. 01

    Share your aims and assets

    Tell us about your product or service, intended audience, available photographs and documents, and timing.

  2. 02

    Agree the approach and scope

    Agree production methods, responsibilities, costs and review points.

  3. 03

    Confirm direction, produce and finish

    Develop generation, editing and finishing with agreed checkpoints.

  4. 04

    Deliver for the intended use

    Deliver agreed lengths, aspect ratios and formats. Further versions can be discussed.

Before we begin.

When will we know the fee and timeline?

We discuss the purpose, assets, duration, versions and revisions, then provide an estimate before production.

Can we start with photographs and documents?

Yes. We review what you have and propose possible expressions and any additional preparation needed.

Can we get in touch without a finished brief?

Yes. We discuss the product or service, your audience and how you want to use the film, then work through the structure and production approach with you.

How do revisions work?

Editing changes and regeneration have different implications. We explain the impact and confirm scope, cost and timing.

How are assets and confidential information handled?

We check asset permissions, tool terms and publication uses per project. Handling unpublished information and any confidentiality agreement are discussed before starting.

Is everything made with AI?

No. We combine live action, supplied assets, generative AI and editing according to the purpose and required accuracy.

What would you like
your customers to discover?

Tell us what you know: intended use, available assets, timing and budget.

Discuss film for your business